HBO Max will feature WarnerMedia's biggest brands.

HBO Max

WarnerMedia's new streaming service will be called HBO Max

WarnerMedia's new streaming service will be called HBO Max

WarnerMedia has revealed the name for its Netflix rival. WarnerMedia's new streaming service will be called HBO Max. — HBO Max enters the streaming wars officially. It will be available in the spring of 2020. Here's what makes it different. The service is highly-anticipated, and it will be fascinating to see how WarnerMedia (similar to Disney) integrates all its franchises.