Disney-ABC TV Group Hires Former Head of Warner Bros. TV Group
In an effort to main competitive with the ever changing TV industry. Disney has hired Bruce Rosenblum, the former head of the Warner Bros. TV Group and chairman of the Television Academy, to oversee Disney-ABC's business operations.
Rosenblum's new position will let him look over all aspects of the Disney-ABC TV operation. This includes business operations, global distribution, affiliate sales and marketing, plus business development.
Bruce Rosenblum will report to Disney-ABC TV Group President Ben Sherwood. Rosenblum will start his new gig Monday ironically after the Emmy awards.
Rosenblum's official business title is President Business Operations.
Source: LA Times